Richard Riordan is a venture capitalist, a philanthropist, former Mayor of Los Angeles, and prodigious collector and coiner of aphorisms. We met in August at the Sun Valley Writer’s Conference, where Mayor Riordan regaled me with some of his favorites, which he quoted from memory. He is also a great believer in the power of aphorisms to shake and move the movers and shakers. “Aphorisms quite often influence leaders and their audience much more than long speeches,” he says. “I quite often leave a speech remembering an aphorism or a short, bright saying without remembering another word from a half-hour speech.”

Mayor Riordan recently taught a course at The Anderson School, the UCLA Graduate School of Business, on two subjects he says he knows nothing about—Ethics and Leadership. “I influenced the students’ thinking by teaching them short sayings that have influenced me most in my life,” he explains. “‘I couldn’t agree with you more!’—as a response to outrageous statements—became their favorite. Unbelievably, I was hired for next Spring trimester.”

Not so unbelievable, really, since Mayor Riordan’s aphorism collection includes some real zingers. A brief sampling:

Simple and easy are not synonymous. —attributed to Ron Leah of Enron

Only a mediocre person never makes a mistake. —Riordan, paraphrasing Oscar Wilde’s “Only a mediocre artist is always at his best.”

Beware of immediate reactions. —Riordan’s brother, Bill

It is much easier to get forgiveness than to get permission. —embellished and popularized by Riordan

There are three stages of life: infancy, middle age, and ‘Gee, you look good.’ —Unknown

He who controls the master controls the negotiations. —?

During my research for Geary’s Guide, I came across the name Gerd de Ley quite often when I was reading Dutch- and Flemish-language aphorists. It seemed there was not a Flemish aphorist to be found for whose books De Ley had not written the introduction or done the editing. So it was a delight to come across Gerd de Ley himself on a recent chilly, rain-soaked afternoon in London.

Gerd de Ley has written or edited hundreds of collections of sayings over the past 40 years or so. He has published more than 300 small and big books filled with one-liners, aphorisms, and quotations. For more than a decade, he has worked closely with linguist David Potter to translate these sayings into English. “Many of our translated authors are Dutch and Flemish aphorists and hardly known outside their own countries,” De Ley says. De Ley also edited the complete works of Julien de Valckenare (see pages 61–62 of Geary’s Guide), in my opinion the best Dutch- or Flemish-language aphorist ever. De Ley is currently compiling two books in Dutch: 35,000 Citaten (”35,000 Quotations,” from ancient times until 1999) and The 21st Century Quotation Book (sayings from the first ten years of this century). In his spare time, De Ley runs his own theater company.

In Aforistisch Bestek 1944–1974, published in 1976, De Ley provides a brief history of the aphorism in Dutch/Flemish as well as some ruminations on the aphorism as an art form. The book is remarkable in that it is a personal manifesto, a concise anthology of Dutch/Flemish aphorisms, and a detailed bibliography all at the same time. De Ley even suggests some of his own ‘laws’ of the aphorism: It must be short, independent (as in standing apart from any other text), subjective/personal, and use such devices as paradox, antithesis, and humor. He says that an aphorism inhabits a mental and literary space defined by three points: poetry, philosophy, and cabaret. The inclusion of cabaret may sound strange to non-Flemish readers, but the kind of cabaret De Ley has in mind is unique to the Low Countries and is a mix of stand-up comedy, Sunday sermonizing (without the preachy-ness), and musical theater. “The aphorism is a parasite,” De Ley writes. “It finds its nourishment, roots itself in and grows from thoughts and experiences.”

A selection of De Ley’s own aphorisms, from Undictated Thoughts (translated by David Potter):

Some dignitaries look like they last laughed fifteen years ago and still regret it.

Theft becomes property.

He who is looking for a donkey always will find a mirror.

He who really deserves his medals never wears them.

When you deserve applause there is rarely an audience.

Praise is meant to be accepted, not to be confirmed.

The lightest will float the longest.

He who has more memories than plans is old.

Teeth are the feet of the mouth. Overlooked and unloved, they crunch through rough vegetal underbrush and wade knee-deep through vast morasses of meat. Teeth are remorseless, durable, cruel. They can grind, gnash, or bite through almost anything given long enough to chew. Yet we tend to ignore them, unless they cause us pain. Who notices their feet unless there is a stone in their shoe? At other times, we just brush them off, childishly thinking that if lost they will grow back again. But that’s not true. Missing teeth leave holes in everything we do. Without feet in our mouths, we couldn’t even eat our words.

A version of this abbreviated essay appears in the December issue of Ode.

I don’t know much about mathematics (as the saying goes), but I know what I like … and I like George Polya’s style. A lot of the mathematics in his books is way over my head, but nearly every page has some memorable phrase or keen insight into human nature, the psychology of invention, or the process of discovery. Here’s Polya describing, with great perceptiveness and mathematical precision, the experience of wrestling with a problem:

“Your mind becomes selective; it becomes more accessible to anything that appears to be connected with the problem, and less accessible to anything that seems unconnected. You eagerly seize upon any recollection, remark, suggestion, or fact that could help you to solve your problem, and you shut the door upon other things. When the door is so tightly shut that even the most urgent appeals of the external world fail to reach you, people say that you are absorbed.”

Polya’s own sayings may be ostensibly about problem-solving in mathematics, but his shrewdness and humor make them easily adaptable to solving any kind of problem …

To be a good mathematician, or a good gambler, or good at anything, you must be a good guesser.

If you can’t solve a problem, then there is an easier problem you can solve: find it.

Examine your guess. Many a guess has turned out to be wrong but nevertheless useful in leading to a better one.

No idea is really bad, unless we are uncritical. What is really bad is to have no idea at all.

If you cannot solve the proposed problem, try to solve first some related problem.

The more ambitious plan may have more chance of success.

More questions may be easier to answer than just one question.

Look at the unknown. Try to think of a familiar problem having the same unknown.

The first rule of discovery is to have brains and good luck. The second rule of discovery is to sit tight and wait till you get a bright idea.

Look around you when you have got your first mushroom or made your first discovery; they grow in clusters.

When you have satisfied yourself that the theorem is true, you start proving it.

George Polya was born in Budapest, but left Europe for America in 1940. He became a professor of mathematics at Stanford University and remained at Stanford for the rest of his life. He worked on a wide variety of mathematical subjects but is best remembered for his classification of “wallpaper patterns,” the 17 symmetry groups found in any given plane. Polya’s description of these patterns fascinated the artist M.C. Escher, who based many of his works on these tessellations.

Polya is also remembered for his ideas about problem-solving and how it should be taught and carried out. In his book How To Solve it, Polya created a set of heuristic strategies for solving mathematical problems. He even cited a small collection of proverbs that he felt represented his approach.

“Solving problems is a fundamental human activity,” he wrote. “In fact, the greater part of our conscious thinking is concerned with problems … Some people are more and others less successful in attaining their ends and solving their problems. Such differences are noticed, discussed, and commented upon, and certain proverbs seem to have preserved the quintessence of such comments … It would be foolish to regard proverbs as an authoritative source of universally applicable wisdom but it wold be a pity to disregard the graphic description of heuristic procedures provided by proverbs.”

But Polya was more than anthologist; he was a talented aphorist himself. His problem-solving strategies are couched in concise, memorable sentences. First, some of Polya’s collected proverbs are appended below; tomorrow, some of his own aphorisms.

Polya’s Proverbs
Being a collection of wise words on the subject of solving problems

Who understands ill, answers ill.

Think on the end before you begin.

A wise man begins in the end, a fool ends in the beginning.

Try all the keys in the bunch.

Do and undo, the day is long enough.

A wise man will make more opportunities than he finds.

If you will sail without danger you must never put to sea.

We soon believe what we desire.

Do it by degrees.

He thinks not well who thinks not again.

The next time you’re in South Tyrol, consider dropping in on Pension Remichofin St. Josef am See. And when you do, make sure to have a look at the Schaukasten, which features a regular series of aphorisms, this year from German-language aphorist Elazar Benyoetz.

Rosmarie Maran, who runs Pension Remichoff, didn’t plan to have an aphorism showcase at the entrance to her hotel. But when that part of the house was renovated some years ago, the Schaukasten was installed, too. At first, it just featured advertising information about the hotel. “But it soon lost its appeal for us to always say more or less the same thing about our house,” Maran says. “So we thought about a new way to use this little advertising area. And this is what came out.”

“Aphorisms,” Maran admits, “are not at the center of my private interests. I do not really look out for them excessively, and do not try to produce some myself, because too many aphorisms in series always have a somewhat demotivating and paralyzing effect on my mind, even making me a bit sick, like too much chocolate at once.” Still, Maran finds the aphorism postings rewarding: “It really takes time and attention to always find something that is interesting, astonishing, thought-provoking, or at least makes our passers-by smile for a moment.” Guests find it rewarding, too; some regulars make the Schaukasten their first stop on arrival.

Individual aphorisms remain on display for at least one week, sometimes two, before being replaced by a new one. This year, Elazar Benyoetz was the showcased aphorist. Choosing him was not an easy thing, Maran says, “because he is not really funny and many of his aphorisms are deeply philosophical, even religious. He is a real addict of the German language and it is often more the language itself he brings to speech rather than making use of it to express his thoughts.”

You can read a selection below of some of the Benyoetz aphorisms Maran has posted recently. Or better yet, head down to Pension Remichhof and see for yourself…

You have the choice you make. (Man hat die Wahl, die man trifft.)

Your world is only as large as the window you open onto it. (Deine Welt ist nur so groß wie das Fenster, das du ihr aufreißt.)

The time we have is just enough for the moment. (Unsere Zeit reicht für den Augenblick genau aus.)

All understanding is understood correctly, all misunderstanding misunderstood correctly. (Alles Verstehen ist richtig verstanden, alles Missverstehen richtig missverstanden.)

Don’t waste the opportunity your weaknesses offer. (Verscherze dir nicht die Gunst deiner Schwächen.)

You can take any place, but fill only one. (Du kannst jeden Platz einnehmen, nur einen einzigen ausfüllen.)

Thanks to Ursula Sautter, who stayed at Pension Remichoff and told me about the aphorism Schaukasten, who translated the Benyoetz aphorisms in this post, and who also translated from German, Italian, and Spanish for Geary’s Guide.

I was struck by something Rahm Emanuel, President-elect Obama’s White House chief of staff, said the other day: “You don’t ever want a crisis to go to waste; it’s an opportunity to do important things that you would otherwise avoid.” With a little editing (”Never let a crisis to go to waste”) this is not only a great aphorism but a great summation of what aphorisms can do for you. There are plenty of crises to go around these days, whether they be personal, financial, professional, psychological, ecological, or otherwise. Aphorisms are designed for use in just such emergencies but, in contrast to the trite platitudes that too often pass for wisdom, aphorisms do not offer solutions.

Aphorisms don’t even make you feel better. Instead, as Emanuel’s quotation demonstrates, they urge you deeper into crisis as the only way to get out of crisis. Aphorisms don’t offer any false sense of hope that things will be easy. It is impossible to be complacent in the face of a good aphorism. What they do offer is a burst of strength, an invigorating injection of confidence and determination to meet whatever challenges face you.

I came across this aphorism via the AfriGadget website:

When you have nothing, anything is possible.

That is not by any stretch of the imagination a comforting saying, but it is inspiring. And in an emergency, inspiration is more valuable than consolation. This saying made me think of perhaps the greatest crisis management aphorism of all time. When you’re feeling hopeless, just break the glass and pull this lever, supplied by the inimitable Winston Churchill:

When you’re going through hell, keep going.

SRL enjoys hyperbole, which makes him well-suited to writing aphorisms. The initials SRL are not merely an abbreviation, nor are they a nom de plume. They are, he says, his “shadow”: “The shadow of a name is its initials.” His aphorisms “tend towards bludgeoning critical targets and exposing hollow idols,” SRL says, and he typically addresses psychology, politics, economics, and quantum physics. Propaganda is also a recurrent theme, and the subject of one of his most pointed sayings:

Propaganda: One cannot write about it without producing it.

SRL runs a blog, Maximum Advantage in All Things, and the following aphorisms are from his current work-in-progress, Backlash Papers:

Introversion is not withdrawal; it just looks that way.

Subversion is not advocacy.

Decadence can never be undermined, only eliminated.

Reality represents intrusion by those cocooned within anti-natural concerns: a hungry stomach focuses attention even as it drains the mind.

“Why get my knuckles sore?” I asked the hammer.

One can be well educated and still know nothing.

I blame La Rochefoucauld, Chamfort, Vauvenargues, et al… Ever since the golden age of the French aphorism, which lasted roughly from the 16th to the 18th centuries, aphorisms have had an aristocratic reputation, as if the only people who could write and understand them were wealthy noblemen and disaffected dukes. I’ve always thought that was complete hogwash. Aphorisms are, in fact, the most democratic of all written art forms. They have been written and understood for millennia by absolutely everybody, everywhere, at every time in history. And they can still be found in the most unexpected places—on billboards, in pop songs, and out of the mouths of beloved family members. So I am grateful to Ingrid Hunter for sharing some of the sayings of her “late, great Aunt Della,” who is living proof that aphorisms are alive and well and probably regularly spoken by someone near and dear to you:

A drunk mind speaks a sober thought.

Never count on a dead man’s shoes.

Opportunity has long hair in the front and short hair in the back.

Anything is easy if someone else is doing it.

Very seldom does a leopard change its spots.